Ok, so…lame title.
Overall, I think it was a great concept (I mean how could it not be with a guy as smart as Brogan behind it!)…with some room for growth.
I think the idea of a “backchannel” on a webinar similar to what ou find at a normal seminar event is intriguing. The ability to connect with other viewers is a very interesting concept and I can’t wait to see where it goes from here.
Sure, there were some issues with the video and bandwidth, but you’ll have that type of stuff. That’s easy enough to overlook.
A couple observations, though:
- Some parts felt a little bit like they were preaching to the choir. The people there likely already had bought into social media and I would have liked to see it dig in a little more to the specifics than it did instead of trying to sell us on the value of social media. That said, they know the type of attendees that were there and maybe the majority DID need to be sold on the effectiveness.
- It was A LOT to cram into one hour session. I think they could have done a series of 10-12 of these, each running an hour with each person that was interviewed. I would love to see that be the next step that now they expand into longer form twebinars with each presenter.
- While Twitter stayed up, it still made things difficult to not be able to track direct messages. So, you had to pop between the video, Twitter and Summize to follow along. I would have loved to see the Twitter feed and the ability to update built right into the video window to make commenting on something that just happened interesting.
One thing that I found interesting was the number of people who then connected on Twitter as a result of the posts flying around during the event. Very cool and it goes to show that we certainly are a community oriented bunch.
Overall, I think it was a great event and I can’t wait to see how other members of the community now take this and build on it.